Sacramento's Amazon bid even has a promotional video.

The Greater Sacramento Economic Council announced the region's bid for Amazon's second headquarters Wednesday morning outside Golden 1 Center.

"I believe that what we have in Sacramento is truly unique, a Goldilocks city -- not too big, not too small but just right in so many ways," said Sacramento Kings owner Vivek Ranadivé.

Sacramento is among a flurry of cities -- San Diego, Houston and Minneapolis to name a few -- competing for the coveted headquarters. Amazon says they will hire as many as 50,000 employees with an average annual salary of more than $100,000.

Proposals are due midnight Thursday.

So what's in Sacramento's proposal?

  • According to Ranadivé, 12 "shovel-ready" sites, with the potential to construction 50 million square feet of office space.

  • Sacramento Mayor Darrell Steinberg mentioned an "Amazon University," where Amazon could train its workforce.

  • And among the potential sites, Natomas' Sleep Train Arena and West Sacramento's Bridge District.

Andrey Mikhailitchenko, an associate marketing professor at Sacramento State, said Sacramento is underrated.

"There is, kind of an economic boom in Sacramento especially after the downtown arena was built," he said. "And now their vacancies of office spaces went down by 10 percent just within the first two quarters of this year, so it really becomes a strong place of doing business, not just a political center."

Amazon is expected to choose the second headquarters site in 2018.