UPDATE: Due to high demand, Cheerios is all out of wildflower seeds. According to the website, they gave away around 1.5 billion seeds!
Cheerios pledged to send out 100 million wildflower seeds in partnership with Veseys Seeds as part of their #BringBacktheBees campaign, according to their website
Cheerios sent 100 free wildflower seeds to anyone who signed up on their website to help save the bees.
"People need bees. And now bees need people," the website says.
The campaign asked that once you receive your wildflower seeds, you plant them in a "bee-friendly" area.