Researchers at Oxfam, an organization aimed at fighting world hunger, predict popular cereal brands to go up in price in the years ahead due to the effects of climate change.
We've heard of food prices going up for a variety of reasons, but one organization is blaming the rising price of cereal on climate change.
Oxfam, an international coalition made up of organizations that fight poverty, are predicting Frosted Flakes could be 20 percent more expensive by the year 2030 due to climate change, and 30 percent more expensive in the U.K.
Kix could be up to 24 percent more expensive in the U.S. while Corn Flakes could be 30 percent pricier. British Corn Flakes lovers meanwhile, would have to pay 44 percent more for a box of cereal.
The information was published on TIME magazine's website. Oxfam says the price increases can be blamed on shifting weather patterns and extreme events like flood and drought, which will cause the prices of commodities like corn and rice to double by 2030. As a result, some classic breakfast cereals are likely to get more expensive over the next 15 years.
Oxfam is also going after food corporations that are responsible for greenhouse gas emissions. Their report singles out Kellogg and General Mills as two of the worst offenders.
Kellogg told TIME they are "working on multiple fronts to further reduce our greenhouse gas emissions and waste."
Oxfam wants business and trade groups like the U.S. Chamber of Commerce to drop opposition to climate legislation, and invest in sustainable carbon-friendly supply chains from farm to table.